Small-businesses in America are surviving through these tough times by making wise choices on how they spend their marketing dollars. Looking at the most effective medium out there today, the internet is that wise choice. Its cost-effective, available to your customers all the time, and compared to most other traditional means of advertising, its the most accessible. Local business owners and married couple, Lawrence & Holly Tanner, of L.H. Tanner Construction, Inc., a local construction company serving Central Florida, has chosen the internet to spend most of their marketing dollars.
This veteran construction company has built a great reputation for staying on budget
and on time, but the biggest factor that sets them apart from their
competition, is that they don't make their customers spend more than
they have to. They strive to eliminate excessive services and
recommendations that make a build more complex than it should be.
SDG recently launched their site, boasting quite a few features that allows both owners and staff, the ability to control the content of their site. With minimal training, they can update text, add images, post news and blogs. Powered by Converge, this new company website in no time will be able to reach their local market of Brevard County easily, and expand through out the state of Florida. Thanks to Converge's search engine friendly approach.
SDG partners up with ExobusMiami.com, to create an online ticketing venue web system, along with some interactive tools that can increase the websites exposure and performance of the site. This new party bus company is offering transportation and entertainment services for the locals in South Florida. A safe alternative for those who like to enjoy the nightlife, and a convenient one as well.
Who wouldn't want to be driven by a luscious mobile night club with wheels, and get ushered into the hottest venues in South Beach and Downtown Miami, so you don't have to wait in those long ridiculous lines. Aside from the headaches that you can avoid from having to drive in traffic, tolls, parking fees, vandalism, crime and all, the experience of being able to party with your friends in the party bus, is the biggest seller of this new cultural trend.
This site boasts a blog, e-commerce, news postings, custom online forms, and traffic analysis, makes Converge, the WBMS that powers the site, a perfect solution for the new venture.
Known for being a lawyer by day, and a spiritual advisor by night, Mark Anthony, gets a new interactive website from SDG. Hoping to attain and grab more interaction with his fan base or following, aside from his ventures with Facebook.com, where he has a profile page there to connect with people. We created a website that allowed him to control his content and provide a means to give people the ability to purchase his upcoming book.
Powered by Converge, his website allows him to change his website's content, post blogs, send out news announcements, send out newsletter blasts, and sell his upcoming book. Part of the alluring part of his site, is his automated newsletter signup form, where people can subscribe to his newsletter and gets stored on an online database. This saves him time and effort having to compile his list together. Not to mention, he has a better understanding of what his customer data consists of, enabling him to target his market wisely.
One of the nation's oldest soccer camp in the nation, founded by Soccer
Hall of Fame Joe Machnik, approached SDG a year ago to develop a new
custom web site. In addition to that, No1SoccerCamps.com also needed a fresh new look that would captivate their young market, so a new brand was created.
After a successful and effective first year with SDG, the company has
once again hired the web design firm to improve their site further,
redesign new marketing material, and reach out to new young campers by
implementing a social media marketing campaign.
So on top of SEO services, custom application building, and graphic design services, No1 Soccer Camps
will finally be utilizing Web 2.0 technology to improve their business.
This strategy approach will once again allow the soccer camp to be in
the fore front of their market.
Despite the availability of this technoloy, small businesses such as
No1 Soccer Camps are finally embracing this new media and understanding
that, new technology, common-sense marketing, and listening to their
customer response allows them to leap from a traditional stand point
and try other ways of expanding their reach.
Video has been a growing trend in the internet, because of the availability and affordability of highspeed broadband. As a result more sites are becoming more video friendly. Not to compare to the ever popular YouTube.com, which was bought by Google, AutoMechs.com, has a very tight niche of visitors.
This site was adapted to fit to the needs and expectations of it's target market, obviously, car or auto enthusiasts who want to do their own repair, upgrade or modification to their vehicle. One of the many DIY trends.
Currently in its Beta phase of development, SDG was able to work closely with the internet owners who wanted to give their visitors an all in one place to not only have great content, but also great sponsorship.
The site's basic purpose is to provide useful videos pertaining to common repairs often needed for automobiles, but the giving doesn't stop there. Members, who can create their own accounts, can also upload their own videos and share with the online commmunity. So ultimately this online video sharing community site is there to provide auto mechanics and the like, a place to grow in their skills.
SDG was also able to come up with a brand that conveyed the site's reach. The logo, when looked upon closely, resembles a wrench that mechanics use in their trade.
CardSmart Technologies Inc. has been in business since 1999 providing identity management solutions for all types of industries. Their unique approach of coming up with custom solutions for their customers while making it affordable has enabled them to stand out from their competition. The ability for a company to adapt existing technologies with new technologies makes CardSmart unique.
Since the company was dealing with new technologies, they hired SDG to help them reflect what their customers expect from them and at the same time improve their Search Engine Ranking, and enhance customer experience.
In conclusion, the site now has a very professional look, a well organized site flow and a improved site construction, making the site more visible for search engines.
Express Badging is becoming a leader in full identification (ID) solutions in Central Florida and all over the nation and it's website needed to reflect that. So expressbadging.com hired SDG to revamp their site by improving the site's navigation, it's content and homepage while at the same time, making the site search engine friendly, making it more visible for search engines like google.com.
Strategic pages were redeployed and added to convey a better understanding of what the company does, and at the same time, give visitors a visual representation of how and what the ID technology solutions can be used for. As a result, the revamped site has given customers a better idea before they inquire or purchase, saving Express Badging time and money. It's position on search engines has increased, giving an increase of nearly double the traffic, before the change.
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